Client: The Dubs / Citibank Australia
Art Direction: Lee Jackson
These Infographics were part of a Facebook promotion. Each user had to answer a few questions about their attitudes towards money and finances. At the end of the questionnaire, depending on their answers, the user was presented with an infographic that best described their attitude towards money. For example: were they a saver or a spender? Fun and interesting facts were displayed and users were encouraged to share the infographic on their Facebook wall.